Branding | Alpz
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PT
Alpz é uma empresa de educação financeira vinculada à Monte Bravo, maior empresa de assessoria da rede credenciada XP Investimentos até 2023, quando se tornou corretora. Com tecnologia e conhecimento sobre os mais diversos assuntos que compõem o universo de finanças e investimentos, a Alpz guia os brasileiros rumo ao topo de seu potencial econômico, mostrando o caminho e ajudando a recalcular a rota quando necessário.
EN
Alpz is a financial education company affiliated with Monte Bravo, the largest advisory firm within the XP Investimentos network until 2023 when it became a brokerage. With technology and expertise in various subjects within the realm of finance and investments, Alpz guides Brazilians toward the pinnacle of their economic potential, showing the way and assisting in recalculating the route when necessary.
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PT
A busca pelos auges individuais que formam os Alpz é graficamente traduzida pela linguagem do relevo, que origina os elementos de apoio da marca. Portanto, as composições são acompanhadas de elementos lineares e curvilíneos que brincam com a representação gráfica de linhas geográficas, como radares e mapas.
EN
The pursuit of individual peaks that form the Alpz is graphically translated through the language of terrain, which gives rise to the supporting elements of the brand. Therefore, the compositions are accompanied by linear and curvilinear elements that play with the graphic representation of geographical lines, such as radars and maps.
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